Hannah Diamond is a London based photographer / image maker / creative director as well as musician signed to PC Music.
Hannah started out as an illustrator specialising in photo realism and this quickly lead to a successful image making career, working with traditional photography mixed with hyper real digital photo collage.
Hannah’s photographic career started with a series of self portraits, created as the marketing imagery for her music releases. She used these to hone her skills and develop her unique ‘hyper real’ aesthetic, taking reference from the heavy post production work of fashion advertising campaigns and 00’s music videos. This hyper real glossy aesthetic gained Diamond fans from across the music, online and fashion worlds and lead to her working on photography projects for music artists such as Charli XCX, Pixie Lott, Carly Rae Jepson, Klein and QT as well as creating imagery for brands such as Casio, Lynx and Boohoo.
“I think a lot of what underpins what I do now comes from a lifelong interest in fashion imagery and a visual pursuit of perfection and hyperrealism. Now I work primarily as a photographer/digital image maker this pursuit as become so layered and extreme that my idea of ‘high definition’ has sort of become it’s own kind of surface distortion or story telling device, that celebrates all the gloss and glamour from the fashion and advertising images I have always found inspiring.
Somewhere down the line my work has become self referential to the point where a lot of my work is now also about this pursuit. l often play off the dynamic between the real and fake to further allude to glossiness, surrealism, perfection and the idea of high definition. Above anything though my interest is in replicating/preserving something and enhancing it to make it look more real than it possibly could in real life.”